Black eyed peas
With over 26 million albums sold, six Grammy and countless hits to their credit, including “Where is the Love, Pump It, My Humps and Boom Boom Pow, The Black Eyed Peas is certainly one of the most Popular hour. “I think what makes us successful is of course our music is good and very positive, but also the fact that we are continually on the road to give performances everywhere from Mexico to the Philippines,” said Jaime “Taboo” Gomez in a telephone interview from Toronto.
“Additionally, we are not afraid to take risks creatively. Our last album, The END is very different from previous. “
His ability to rally fans all ages, genders and cultures together, with his joyous and rhythmic pieces, is also a major asset for The Black Eyed Peas as part of the marketing strategy adopted since its revelation with Elephunk (2003). Taboo and his cohorts have found in sponsoring a new source of income very interesting.
Many agreements
In their song “Hey Mama, taken in connection with the advertising campaign for Apple to launch the iTunes store until this tour was partly funded by BlackBerry, through performances sponsored by Bacardi DJ, training concluded agreements with a number of impressive major sponsors. Not surprisingly, The Black Eyed Peas has recently been crowned “the group with the greatest sense of affairs in America” by the Wall Street Journal.
“We partner only with businesses that fit our style and our way of life, supports Taboo. Like Apple or Best Buy, for example, where we buy music and material. “When asked whether such partnerships are not a threat to the quartet’s creative independence, the musician replied in the negative.
“We always have the last word on the plan of creation. We remain vigilant and we are committed in all aspects of our work. “
Story continued in the vein of prestigious associations, The Black Eyed Peas have contracted the construction of 3D film he wants to take the tour the World END Tour at none other than James Cameron. Vibe magazine has in fact revealed in June that this project stating that the training “was the greatest director” because he was “the greatest band on the planet.” Taboo remains rather vague on this subject. “I can not say much because there is nothing official. Talks are ongoing and we are still in new ideas. “
Fergie and the temptation of solo
Even if The Black Eyed Peas seems the very picture of unity, it has recently been shaken by rumors suggesting a possible departure of Fergie because of tensions with will.i.am, frontman. It must be said that the pretty singer, whose arrival in 2002 the group formed by will.i.am, Taboo and Apl.de.ap in the mid 90s coincided with the early success, is often considered the most popular of the four members of the quartet. She has also released a solo album in 2006, Dutchess, and apparently intends to reoffend shortly.
“It made us laugh,” says Taboo about these hearsay were quickly denied by both will.i.am Fergie. The rumors, they’re taken with a grain of salt. They do not affect the morale of the group. “The proof is that the four accomplices continue to travel the world with their The END World Tour until the end of the year while working on their next album.
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